Alter Ego Management

Model 500

Artist: Model 500
Members: Juan Atkins, Mad Mike Banks, Milton Baldwin, Mark Taylor
Management & Booking: Alter Ego
Note: Currently working on a new EP and album

Model 500 began as the alias of techno godfather Juan Atkins. Created when he began his legendary label Metroplex, Model 500 was responsible for an amazing string of hits that defined the electronic sound of Detroit.

In 2007 Atkins partnered up with Mike Banks from Underground Resistance to form a Model 500 band. It wasn’t the first time they had played together as Model 500 but this time Atkins added Detroit DJ/producer DJ Skurge to the mix along with longtime associate and established funk and techno producer Mark Taylor.

As the “new” Model 500, they began performing as a band, debuting at the Detroit Electronic Music Festival, and not too long later, performing at festivals in Europe and Japan.

Taking the band concept farther, the quartet has begun work on a full length release!

Model 500 Feature interview @ Resident Advisor here!

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About

Alter Ego Management and Booking was formed to serve both the artists represented and the fans of those artists. Founded in Detroit, there was a commitment to seeing the success of clients in a city that, while loaded with talent, lacked the supporting industries to benefit from that talent. Today Alter Ego boasts a international lineup consisting of not only established talent, but up and coming artists as well.